Cookie Policy
Understanding How We Use Tracking Technologies
Last updated: January 2025
What Are Cookies and Tracking Technologies?
Cookies are small text files that websites store on your device when you visit them. Think of them as digital breadcrumbs that help websites remember your preferences and improve your browsing experience. At lightbronia, we use various tracking technologies including cookies, web beacons, local storage, and similar tools to enhance your interaction with our platform.
These technologies serve multiple purposes - from keeping you logged in during your session to remembering your preferred language settings. They also help us understand how our services are used, which pages are most valuable to our users, and how we can improve the overall experience of our financial platform.
Important: By continuing to use lightbronia.com, you consent to our use of cookies and tracking technologies as described in this policy. You can manage your preferences through your browser settings at any time.
Types of Tracking Technologies We Use
Essential Cookies
These are absolutely necessary for our website to function properly. They enable core functionality like security, network management, and accessibility features. Without these cookies, services you've requested cannot be provided.
Functional Cookies
These enhance your experience by remembering your preferences, language choices, and customization settings. They help us provide personalized content and remember your login status across sessions.
Analytical Cookies
We use these to understand how visitors interact with our website. They help us analyze traffic patterns, popular content, and user behavior to improve our services and create better financial resources.
Marketing Cookies
These track your online activity to help us deliver more relevant advertisements and measure the effectiveness of our marketing campaigns. They may be set by us or third-party providers whose services we use.
How We Use Tracking Data
Enhancing Your Experience
Our tracking technologies help us create a more personalized and efficient experience for you. When you return to lightbronia, we can remember your dashboard preferences, recently viewed financial resources, and your progress through our educational content. This means less time spent reconfiguring settings and more time focusing on your financial goals.
Platform Optimization
We analyze how users navigate through our platform to identify areas for improvement. For example, if we notice that users frequently abandon a particular form, we can redesign it to be more user-friendly. This data helps us make informed decisions about new features and interface improvements.
- Session management and user authentication
- Content personalization based on your interests
- Performance monitoring and technical optimization
- Security measures and fraud prevention
- Customer support and troubleshooting assistance
- Marketing effectiveness measurement
Data Retention and Storage
Different types of cookies and tracking data are retained for varying periods based on their purpose and legal requirements. Here's how we handle data retention:
Session Cookies
Automatically deleted when you close your browser or end your session
Functional Cookies
Typically stored for 30 days to 2 years, depending on the specific function
Analytics Data
Retained for up to 26 months for trend analysis and platform improvements
Marketing Cookies
Usually expire after 30 days to 1 year, depending on the campaign
Managing Your Cookie Preferences
You have complete control over how cookies are used on your device. Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies or alert you when cookies are being sent. Keep in mind that disabling certain cookies may limit your ability to use some features of our platform.
Browser-Specific Instructions
Chrome
Settings → Privacy and Security → Cookies and other site data
Firefox
Preferences → Privacy & Security → Cookies and Site Data
Safari
Preferences → Privacy → Manage Website Data
Edge
Settings → Site permissions → Cookies and site data
You can also use private or incognito browsing modes, which don't store cookies after you close the browser window. However, this means you'll need to re-enter your preferences each time you visit our site.
Third-Party Cookies and Partners
Some cookies on our website are set by third-party services we use to enhance our platform's functionality. These may include analytics providers, advertising networks, and social media platforms. We carefully select our partners and ensure they maintain high standards for data protection and user privacy.
Third-party cookies are governed by the respective privacy policies of those companies. We recommend reviewing their policies to understand how they collect and use your data. While we don't control these third-party cookies directly, we monitor our partnerships to ensure they align with our commitment to user privacy.
You can opt out of many third-party advertising cookies by visiting the Digital Advertising Alliance's opt-out page or using browser plugins designed to block tracking technologies.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we'll notify you through our website or via email if you have an account with us. We encourage you to review this policy periodically to stay informed about how we protect your privacy.
The "last updated" date at the top of this policy indicates when the most recent changes were made. Your continued use of our website after any modifications indicates your acceptance of the updated policy.
Questions About Our Cookie Policy?
If you have any questions about our use of cookies or this policy, we're here to help. Our team is committed to transparency and ensuring you understand how your data is handled.
Email: info@lightbronia.com
Address: Ground floor, 7 Macquarie Pl, Sydney NSW 2000, Australia
Phone: +61 746 362 210